Creating a European travel champion.
Webassets owns and operates online portals and trades under the brands Zoover and Meteovista. The company is based in Zeist, the Netherlands.
The Zoover site was launched in February 2005 and has become the Netherlands’ largest hotel and holiday ratings portal, successfully expanding into 25 European countries. The site offers online travel agents (OTAs), tour operators and other online travel companies the opportunity to gain potential customers who have already researched their travel needs. The company has also successfully developed a weather forecasting arm following the acquisition of Meteovista in 2009, which enhances the information provided to would-be travellers.
“We are particularly proud to have advised on the creation of a European champion,” commented Guillaume Bonneton, Partner at GP Bullhound. “We worked closely with the company to articulate the key value drivers for the business and emphasise Zoover and Meteovista’s unique market position.”