Shaping the Future of Corporate Wellness in Europe

This strategic acquisition marks a significant milestone in the European fitness market, positioning Urban Sports Club as the first full-service fitness provider across the entire DACH region. By integrating myClubs’ extensive network and market expertise with Urban Sports Club’s innovative, scalable platform, comprehensive wellness and fitness services will now be available across Germany, Austria, and Switzerland, offering an unparalleled experience that no competitor can match. 

The acquisition will capitalise on the strengths of both organisations, enhancing operational efficiencies and delivering extraordinary value and innovation to corporate clients. This move will reinforce Urban Sports Club’s position as a leader in the corporate wellbeing sector. Moreover, by joining forces, Urban Sports Club and myClubs are set to drive technological innovation in the European fitness market, ensuring sustainable growth and expanding offerings for their clients and users. 

Moritz Kreppel, Co-founder and CEO of Urban Sports Club, commented: “We are thrilled to welcome myClubs into the Urban Sports Club family. This acquisition marks a significant milestone for us, enabling us to offer a full spectrum of well-being and fitness services across the DACH region. Partnering with GP Bullhound for the third time reaffirms our trust in their deep understanding of Urban Sports Club’s unique needs and vision. Their structured approach and high-calibre market intelligence have consistently provided us with clarity and confidence throughout the process.” 

Simon Miremadi, Managing Director at GP Bullhound, commented: “We are proud to have advised Urban Sports Club for the third time now, by adding €40 million in debt capital from the EIB to the €95 million Series E financing round led by Verdane et al. in December, maximising terms of the debt raise through a highly competitive process, and, last but not least, advising on the buy-side for the successful acquisition of myClubs. The deal will significantly expand the partner, tech, and user base in the DACH region for the company. We strongly believe in the market opportunity in corporate wellness and see Urban Sports Club well-positioned to scale to new heights in the coming months and years.”

Enquiries
For enquiries, please contact:
Simon Miremadi, Managing Director at simon.miremadi@gpbullhound.com

About Urban Sports Club:
Urban Sports Club, Europe’s leading platform for sports and wellness, is dedicated to inspiring people to live healthy and active lives through the largest and most diverse offering. From fitness, yoga, swimming and climbing to team sports and wellness offers – members can design a unique training plan from over 50 sports across Europe and check in for sports via smartphone app. Together with its members and partners, Urban Sports Club creates a diverse community that collectively follows a vision: to be active in a world where the joy of sports is at the forefront for everyone – at any time and in any place. Urban Sports Club describes this as a world of inclusive and sustainable sports and wellbeing.

About myClubs:
myClubs is the leading sports aggregator in Austria and Switzerland, offering users flexible access to a high quality sports network of over 1,200 boutique studios with more than 10,000 workouts per week. With highly popular B2C memberships and innovative corporate fitness products, myClubs has revolutionized the fitness industry in its geographies. In addition, myClubs has pioneered digital fitness products for health insurances, making fitness more accessible and enjoyable for everyone. myClubs is headquartered in Vienna and Zurich with a team of 40 sports loving employees. More information on www.myclubs.com.

About GP Bullhound
GP Bullhound is a leading technology advisory and investment firm, providing transaction advice and capital to the world’s best entrepreneurs and founders. Founded in 1999 in London and Menlo Park, the firm today has 12 offices spanning Europe and the US. For more information, please visit www.gpbullhound.com