GP Bullhound advised Navori Labs on its acquisition by Maguar

Headquartered in Lausanne, Switzerland, Navori Labs has been at the forefront of digital signage innovation for over 26 years, providing advanced software solutions and AI-driven marketing analytics that empower businesses to optimize operations, enhance engagement, and drive sales. The company serves a diverse global customer base across retail, quick-service restaurants, corporate communications, and transportation, with a strong partner distribution network spanning more than 150 countries.

Maguar’s investment marks an important milestone in Navori Labs’ growth trajectory, reinforcing its market leadership and accelerating its expansion across the Americas, Europe, and the Asia-Pacific region. The transaction aligns with Maguar’s strategy of supporting high-growth B2B software companies and provides Navori Labs with strategic resources and expertise to scale its operations, deepen customer relationships, and pursue strategic acquisitions.

Jérôme Moeri, Founder and CEO of Navori Labs, commented: “GP Bullhound’s extensive knowledge of the deep tech industry and its strong network led to the best outcome by connecting our team and shareholders with the right partner. I highly recommend them as specialists and as competent, hands-on advisors.”

Matthias Ick, Founding Partner at Maguar, remarked: “We are thrilled to welcome Navori Labs to the Maguar portfolio. Navori’s exceptional track record and innovative solutions have positioned it as a clear leader in the digital signage market, and we are excited to contribute to its next phase of growth through our resources, network, and deep software expertise.”

Matt Stamp, Partner at GP Bullhound, commented: “We have enjoyed working with Jerome and his fellow shareholders in finding new custodians, in the Maguar team, to take Navori’s market leading proposition forward. We admire how Jerome and the team have tirelessly built Navori into the sector leading enterprise software business that it is today. Thank you for trusting GP Bullhound’s software team to deliver a great outcome.”

About Maguar
Founded in 2019 and headquartered in Munich, Germany, Maguar specializes in investing in small and medium-sized B2B software companies in the DACH region. Led by experienced software executives and private equity professionals, Maguar partners with high-potential technology businesses to accelerate growth and create lasting value.

About Navori Labs
Founded in 1998, Navori Labs is a Swiss innovator in digital signage software, computer vision, and AI-driven marketing analytics. The company’s professional-grade software solutions are designed for scalability and effectiveness, helping businesses optimize communication and engage audiences worldwide.

About GP Bullhound
GP Bullhound is a leading technology advisory and investment firm, providing transaction advice and capital to the world’s top entrepreneurs and founders. Founded in 1999 in London and Menlo Park, the firm now has 12 offices across Europe and the US. For more information, please visit www.gpbullhound.com.

For inquiries, please contact:
Matt Stamp, Partner, at matt.Stamp@gpbullhound.com