Capturing the digital transformation moment.

Founded in 2009 by Don Smithmier and A.J. Meyer, GoKart Labs is a leading digital transformation consultancy and product studio that helps its clients invent, design and build digital experiences, and works alongside them to create custom-built companies. GoKart Labs has particular expertise in serving the education, healthcare and financial services sectors.

The acquisition of GoKart Labs’ specialized capabilities in launching digital products and businesses adds to West Monroe’s digital portfolio and establishes an end-to-end suite of digital offerings for its clients.

“In West Monroe, we found a company that shares our values and entrepreneurial spirit, while also bringing a huge array of complementary skills to help scale the important work we do for category-leading clients,” said Don Smithmier, CEO and co-founder of GoKart Labs. “GP Bullhound has been instrumental to achieve this truly outstanding outcome, and I am impressed by the dedication of the team from start to finish.”

Greg Smith, Partner at GP Bullhound, said: “Don and his team have built a unique, digitally-centric consultancy and innovation studio, on the leading edge of helping clients transform their businesses to adapt to the digital economy. We are proud to have found the perfect home for GoKart Labs and look forward to seeing the team thrive as an integral part of West Monroe’s digital practice.”

The transaction is a further testament to GP Bullhound’s expertise in digital services, with 20 transactions completed in the last 24 months including the sale of Insitum to Accenture, Dudnyk to Fishawack, Eruptr to HIG, Filter to Merkle, and Oliver to You & Mr. Jones, among many others.

Inquiries
For inquiries please contact:
Greg Smith, Partner, at Greg.Smith@gpbullhound.com
Oliver Schweitzer, Executive Director, at Oliver.Schweitzer@gpbullhound.com

About GP Bullhound
GP Bullhound is a leading technology advisory and investment firm, providing transaction advice and capital to the world’s best entrepreneurs and founders. Founded in 1999, the firm today has offices in London, San Francisco, Stockholm, Berlin, Manchester, Paris, Hong Kong, Madrid and New York. For more information, please visit www.gpbullhound.com, or follow on Twitter @GPBullhound.